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Your social media helps you grab people’s attention and direct their interest to actionable steps. Adding links to your posts is an effective way to do this. However, sometimes a page’s URL might be simply too long. So, what should you do?
⭐️Why Is This Feature Beneficial To Your Company?
Direct Shortener: This allows you to create shortened links that can be tracked with UTM parameters, improving your marketing efficiency and insights into the traffic’s origin.
Simplified Addition: Shorter URLs look better, are easier to share, and help you adhere to platforms with limited character space. Creating an easy way to add them to your posts.
Increased Appeal: These links are easier to manage on mobile devices, create a cleaner, polished look, and promote user interaction.
⭐️How To Use The Link Shortener in Social Planner?
Start by creating a new post in your Marketing section.
After selecting your social media and creating your post as normal, click the chain icon to access the link shortener.
Fill out the information, then click “Generate and Insert Link.”
You can view the shortened link in the post preview. Once you’re satisfied with it, post your content.
Use these shortened links to improve your marketing strategies, monitor the effectiveness of your social media posts, and redirect attention to clicks, leads, and purchases, transforming the potential energy into action.